Sajana Yasas - Material Physics Researcher and SEO Expert

Sajana Yasas

I'm a material physics researcher exploring the science of tomorrow, an SEO,GEO,AIO,AEO expert at IDER Solutions helping brands dominate search, a full-stack developer building web sites and web apps, and an indie maker creating tools that fill digital market gaps.

About Me

Hello! I'm Sajana Yasas — a Material Physics researcher, SEO expert, and indie maker passionate about building the future of the web.

My academic journey in Material Physics sharpened my analytical thinking and introduced me to Python, which I now use both in scientific research and web-based product development. Outside the lab, I lead SEO, GEO, AIO, AEO strategies at IDER Solutions, helping businesses grow through smarter content and search engine visibility.

I'm also a self-driven developer — building websites, tools, and digital experiences that solve real-world problems. My work spans from user-friendly WP and Shopify sites to custom-coded platforms using JavaScript, Tailwind CSS, React, and Next.js to build web apps.

Whether it's launching a marketing site, developing a web app, or prototyping an indie product idea, I bring together critical thinking, creative thinking, technical skill, and real-world impact.

Research-Driven Developer

SEO-Integrated Web Builds

From MVPs to Scalable Apps

Physics-Backed Problem Solver

Experimentation Mindset

Builder with a Purpose

Skills & Expertise

Web/App Development

Designing responsive, high-performance websites — from beginner-friendly platforms like WordPress and Shopify to complex frameworks like React, Next.js, Tailwind CSS, and more.

Python & Scientific Programming

Applying Python for backend development, automation, and scientific research— bridging engineering physics with digital problem-solving.

Indie Product Development

Creating and launching digital tools to solve niche problems, validate ideas, and explore product-market fit.

SEO Strategy & Content Optimization

Crafting data-driven SEO strategies and optimized content that improve rankings and drive organic traffic.

Analytical & Research Thinking

Trained in critical thinking through scientific research in Material Physics — bringing precision and depth to digital problem-solving.

Digital Growth & Marketing Strategy

Using multi-channel marketing strategies (SEO, content, social media) to help brands grow online and reach the right audience.

Qualifications

Education

BSc in Engineering Physics

2022

University of Colombo - Faculty of Science

Focused on advanced physics concepts and engineering principles

MSc in Physics

In Progress

University of Bologna - Department of Physics and Astronomy

Specializing in Material Physics and Nanosciences

Other Qualification

CBI.ATTRACT, Design Thinking and Tech-Driven Innovation

2024

University of Bologna in Italy

CERN IdeaSquare in Meyrin, Switzerland

Grade: 30 and lode

The interdisciplinary CBI.ATTRACT innovation program focused on translating cutting-edge imaging technologies into societal solutions. Collaborated in a Design Thinking team to co-develop a radiographic diagnostic solution for early detection of Xylella in olive trees. Collaborated with CERN researchers, agronomists, and partner institutions (Geneva University Hospitals, FBK) through a human-centered innovation journey, culminating in a public final report and prototype presentation.

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